Client
The AL5 Aesthetics
Overview
As part of the Consider Digital team, I helped redesign AL5 Aesthetics’ online presence — a luxury medi spa in Harpenden offering bespoke face and body treatments. The focus was on creating a beautiful, intuitive website that reflects the brand’s sophistication and provides a smooth user experience.
Client
The AL5 Aesthetics
Industry
Beauty
Service
UI / UX Design
Duration
12 Weeks
The Challenge
AL5 Aesthetics’ existing website no longer reflected the brand’s luxury feel or the quality of their treatments. Poor navigation and outdated design led to low engagement and high bounce rates. The challenge was to deliver a modern, intuitive website that aligned with the elegance of their in-person experience.
The Solution
The goal was to create a refined, user-focused website that truly embodied AL5 Aesthetics’ luxury brand. The redesign introduced a clear navigation structure, allowing visitors to explore treatments by name or condition with ease. Throughout the process, careful attention was given to maintaining SEO performance, seamlessly migrating the e-commerce store, and enhancing the overall digital experience to feel as polished and considered as the brand itself.
The Result
The redesigned website has positioned AL5 Aesthetics as a true reflection of their luxury brand — elegant, intuitive, and customer-focused. By combining thoughtful design with technical precision, the new digital experience not only supports their business growth but also mirrors the sophistication and care that define the in-clinic experience.
